What comes to mind when you think of popular African brands? If you thought local African brands dominated the market, you guessed wrong.
Foreign multinational corporations that we know here, in our country are dominating the African market. These corporations see huge potential as the population in Africa grows.
An example of a famous brand making a move in Africa is Vodafone Group bidding on Ethio telecom in Ethiopia.
The domination of international brands in Africa ranges from sporting goods like Nike and Adidas all the way to banking and financial services.
Here Are The Most Valuable Brands In Africa 2020
| Rank | Brand | Industry Group | Country of Domicile |
|---|---|---|---|
| 1 | Nike | Sport and Fitness | USA |
| 2 | Adidas | Sport and Fitness | Germany |
| 3 | Samsung | Electronics / Computers | South Korea |
| 4 | Coca Cola | Non-alcoholic Beverages | USA |
| 5 | Tecno | Electronics / Computers | China |
| 6 | Apple | Electronics / Computers | USA |
| 7 | MTN | Telecom Provider | South Africa |
| 8 | Puma | Sport and Fitness | Germany |
| 9 | Gucci | Luxury | Italy |
| 10 | Airtel | Telecom Provider | India |
Source | Brand Africa
